Global Monetization Director

Marketing, Format & Communication
NLD-Zaandam, Provincialeweg 11
You will work at

Your new job and office

 As Monetization Director at Ahold Delhaize, you lead our monetization strategy across our local brands on a global level.


The job.
As our Global Monetization Director, you will define, shape and lead the monetization strategy of Ahold Delhaize globally and you will successfully bring all our brands to a next-gen monetization framework. In more detail: you are responsible for initiating the optimization of all our brand monetization assets and propositions for the rapidly evolving customer expectations and challenging competitor offerings across our brands worldwide. You make sure we reach our global monetization targets across Europe and the US, and you enable and empower our local brands with strategies, tactics and tools to achieve their annual targets across the individual monetization categories.


As Monetization Director,you will make an impact at Ahold Delhaize by:

  • defining and implementing strategies to drive performance on monetization initiatives across our global brands in accordance with agreed upon KPIs.
  • driving strategic synergies through scalable monetization solutions and frameworks across our brands and by measuring and monitoring monetization success in a standardized manner.
  • developing trusted, long-term relationships with key stakeholders across the Brand Monetization teams, becoming their trusted advisor by asking the right questions, sharing insights, connecting them with required resources and being a visible and influential presence.
  • translating marketing trends, new technology solutions and competitive strategies into innovative strategic ideas to enhance your, and your team’s, outside-in perspectives, and to keep spotting opportunities to learn, do things better and to grow.
  • engaging and managing the staff by using established management practices and supervising the staff by providing direction, input and feedback.

What do we offer?

As Monetization Director, you will be working at Ahold Delhaize. Approximately 370,000 employees worldwide serve over 50 million customers a week. On a somewhat smaller scale, you will be working with 1,500 colleagues in Zaandam, the Netherlands. By working together to improve every day and through innovation, we reinforce our role as a leader in retail and e-commerce. This is also how we build on trusted local brands. Strong brands that offer a great deal of knowledge, experience, and impact.

You will find your new workplace at our bustling head office, next to Zaandam train station. More specifically, on the 8th floor of the Global Support Office (GSO) in the Digital Engagement department. This department is responsible for digital marketing, personalization, loyalty and monetization at Ahold Delhaize and across all our brands. However, due to COVID-19, we currently still work from home as much as possible.

Everything you do with your colleagues is directly visible in our stores and for people at home. Curious who you will be working with? You are the Director of our Monetization team and you report to the Senior Vice President of Digital Engagement. Your team is responsible for growing the monetization income for Ahold Delhaize. You do so by fueling and supporting our local brands to drive monetization income, increasing advertisement engagement and enlarging efficiency that is needed to grow a thriving omni-channel business at each of our local brands. To get the job done you will work hand-in-hand with the local Brand Monetization teams, several internal departments such as Global and European expertise teams in IT, Legal, Data & Analytics, Security and Finance and external parties such as media agencies, publishers, solution partners and AdTech vendors.


What we offer.
At Ahold Delhaize we aim to grow, and this is only possible if you grow along with us. And as we work together to build on our brand and your career, you can count on (based on 40 hours per week):

  • a competitive salary.
  • access to best-in-class guidance and inspiring training to shape your development and career.
  • 20 vacation days, and a personal budget for you to decide whether to spend it on 12,5 extra vacation days, discounts or a pay-out.
  • flexible working hours.
  • a laptop and telephone.
  • an excellent pension plan with a personal contribution of 6.2%
  • a travel allowance for traveling to and from Zaandam.
  • a bonus on top of your salary.
  • attractive discounts on various insurance policies.
  • 10% discount on your grocery shopping in our Albert Heijn stores, up to €300 per year.


At Ahold Delhaize, you’ll be working for one of the biggest retailers in the world. You are bursting with ambition to keep up with us. And specifically for this vacancy as a Monetization Director, you are a thought leader on monetization with an entrepreneurial mindset and advanced analytical skills. You supplement these skills with:

  • a relevant master's degree or PhD.
  • at least 13 years of experience working in a (global) retail environment or other relevant industry, defining and leading monetization strategies across various brands. Native experience within Europe is considered a plus.
  • an inspirational entrepreneurial mindset and the ability to flourish in a global multi-brand environment.
  • experience working with media and marketing solutions and a passion for innovation.
  • excellent networking, time management, persuasion and interpersonal skills.
  • proven experience in strategic leadership and mobilizing various cross-functional stakeholders in monetization.
  • the ability to grow and mature monetization offerings across different brands in a highly matrixed organization.


Apply now.

Seeing is believing. This is true in our stores, as well as in our head office in Zaandam. It could be your new workplace, where you, as Monetization Director, have influence over the most renowned retail markets in the Netherlands. Apply now.

In addition, we would like to ask you not to send a standard motivation letter, but to formulate an answer to the following questions:

  • Why would you like to work for Ahold Delhaize, and particularly in this position?
  • Why do you think you will be successful in this position? Please avoid words which are already in the vacancy text, make it personal.
  • Please indicate one of your strengths and one skill you wish to improve or develop. 
  • How can media and data monetization help us capitalize on the changes in consumer behavior & habits that have been accelerated by COVID?


Application process

1st interview
2nd interview
Job offer
Opt. assessment
Apply to: Global Monetization Director